In Posts Analytics, you can explore the metrics for a particular post, broken down by the different users who have interacted with it in any way, e.g., reading, sharing, etc. This allows you to understand your posts in detail.
You can drill down by user on all subtabs of the Posts Analytics dashboard: Overview, Shares and clicks, Social reactions.
Drill down by user
- Open the Posts Analytics dashboard by selecting Analytics > Posts & Users.
- Find a post in the list you want to drill down into.
- Right-click the post title.
- In the drilldown options, select User by Post > Name.
The list will update to display post engagement data per user.
View metrics by user
In the drilldown view, you'll find individual rows for your users. You might be able to see any of these options:
- User by name: A list of users by first and last name as set in their account settings.
- Anonymous user: Any user that has set their account to Anonymous will be grouped under "Anonymous user".